Brace yourself New York, All Saints Spitalfields is extending beyond it’s Bloomingdale’s offerings on 59th. Amidst the fashion mecca that encompasses Topshop and Uniqlo, the new SoHo store is set to open on May 20th.
Described as Romantic Goth, the style is very much noir and edgier than your standard. With a combination of high-end threads (their knit wear is simply phenomenal), amazing craftsmanship, and an aesthetic that has quite the conviction (think desert melancholy in a manner that’s effortless and chic), the store should do more than well.
The UK line has already established itself in Boston, L.A., Miami and the new SoHo store is bound to ooh and ah.
Letter presses, sewing machines and a ram skull insignia make up for the All Saints canvas and one can only imagine the potential unleashed with SoHo exposed brick, hard wood floors and the industrial heritage the neighborhood possesses.
What is most striking about All Saints is that they scream high street without actually screaming. Rather, the line is described as understated luxury that stems from quality and a slimmer silhouette and not necessarily from vibrant colors or patterns, thus allowing you to incorporate into your daily uniform, be that professional or casual.