Burrd Coffee Company: Branding

Burrd-Cup-Faris-Habayeb

Burrd is a playful coffee brand that’s currently incubating. Upon inception, it will serve as a local, New York enterprise that will offer an exciting addendum to the coffee market. A coffee weathervane, Burrd will begin by featuring beans curated from established and up-and-coming roasters around the country. Coffee picked by Burrd will be carefully assessed according to provenance, roast, and preparation method. The nomenclature behind the brand is a play on the burr grinder, the industry standard to mill coffee beans.

Final Mark

Burrd Company Logo-01

Logo Simulated on a Cup

Burrd Coffee Cup Simulation
Style Sheet

Burrd Style Recommendations-01

Mark Exploration

Preleminaries

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